Paparazzi Iconic Collaboration-SANTA LOLLA

Partners at Santa Lolla, the brothers Rubens, Vanessa and Fábio began their journey in retail in the 1990s, when they opened their first multi-brand shoe store, motivated by their common interest in the world of footwear. 

After this first foray, the trio embarked on another endeavor: their keen flair for the footwear business, combined with their desire to create their own collections, spurred the emergence of Santa Lolla, in 2002.

Two years later, faced with the promising franchise market and greater know-how in the market, the brothers opened the first Santa Lolla franchise. Today, the women's footwear and accessories brand is present in more than 1,500 points of sale in Brazil, with 160 franchises throughout the country and one in Paraguay.

With more than 14 years in the market, Santa Lolla has established itself as one of the main fashion references in Brazil, anticipating and creating trends with a sharp team that creates about five collections a year, more than seven thousand items and new products that constantly supply the stores, to serve an increasingly informed public eager for novelties.

The company was born and continues with the mission of combining comfort and fashion for a sexy, confident, independent and powerful woman.